Note on ICAR activities through KVKs

ICAR has responded to the challenges posed by COVID 19 to farmers and farming sector across the country in tune with the policy directions and guidelines issued by the Government of India to all the States and UTs.

Taking note of the coincidence of the pandemic with critical farm operations in agriculture and allied sectors, ICAR alerted the farmers and stakeholders across the country on the pre-cautions, safety measures and need for social distancing while carrying out the time bound field operations such as harvesting, post-harvest processing, storage and marketing of grains, fruits, vegetables, eggs, meat and fish.

ICAR issued National and state-specific advisory for farmers, translated into 15 regional languages and widely communicated through digital platforms. An e-Book documenting the advisories at the national and state levelhas also been prepared.The advisories received prime coverage in print, electronic and social media across the country including DD Kisan and other channels. More than 5.48crore farmers were reached through issue of 1126advisories across the states(Table 1).

Table 1: mkisan Portal messages disseminated from 25.03.2020 to 10.04.2020 by KVKs

 

States

No. of advisory

No. of messages

ANDHRA PRADESH

52

4704340

ARUNACHAL PRADESH

2

550

ASSAM

55

290571

BIHAR

22

426060

CHHATTISGARH

54

3899528

GUJARAT

49

972111

HARYANA

11

643128

HIMACHAL PRADESH

13

341118

JAMMU AND KASHMIR

6

5192

JHARKAND

17

761618

KARNATAKA

86

3504283

KERALA

9

24533

MADHYA PRADESH

179

6283933

MAHARASHTRA

80

4599638

MANIPUR

15

1997

MEGHALAYA

7

1264

NAGALAND

2

370

ODISHA

65

7698779

PUNJAB

7

45452

RAJASTHAN

23

4037024

SIKKIM

9

8807

TAMIL NADU

237

1949886

TELANGANA

21

1684313

TRIPURA

1

2648

UTTAR PRADESH

76

11046428

UTTARAKHAND

4

5907

WEST BENGAL

27

1857591

Total

1126

54797069

 

 

Dissemination of advisory was also made through whatsapp groups, newspapers, radio and TV channels by KVKs. KVKs and KVK scientists are also disseminating advisories through Facebook. The advisories have been put up in ICAR website and KVK portal where lakhs are registered and downloading the advisories. Advisories have been disseminated to a total of 13.82    lakh farmers. Out of these, 5.75 lakh farmers have been covered through 4893 KVK whatsapp groups and 8.06 lakh farmers reached through other digital platforms. News items on advisories issued by KVKs appeared in 936 newspapers, messages were disseminated through broadcast of 193 radio talks and 57 TV programs. In addition, KVKs have also sent the advisories to state department and private extension network for faster dissemination for rapid and wider coverage to their group members.

KVKs disseminated the message for use of Arogya Setu mobile application to fight COVID 19 pandemic to 25.04 lakh farmers which has been downloaded by 2.92 lakh farmers.